Offering Insights Into Business Technologies:

From breaking news events to long term industry trends.

  • Client-centric offerings: Pund-IT® works with clients on their terms, developing products and services designed to meet their strategic and tactical needs.
  • Clear analysis: Pund-IT® cuts through the noise to reach the heart of the story, plainly discuss its practical and strategic implications, and present findings in a timely, coherent manner.
  • Easy access: Pund-IT® is available for direct client and press calls during business hours and responds to all queries within 24 hours.

Profile—Charles King, Pund-IT® president and principal analyst

Charles King photo

Charles King- President Pund-IT®

Charles King is one of the most frequently quoted IT industry analysts in the business, whose comments and insights are regularly featured in national media outlets (Wall Street Journal, CIO Journal, USA Today, Reuters, Business Week, San Jose Mercury News and Silicon Valley Business Times) and on IT industry-centric news sites (eWeek, Computerworld, ECT News, IDG and TechTarget).


Since founding Pund-IT® in December 2004, Charles has published regular commentaries in his analyst newsletter, Pund-IT® Weekly Review. Along with his own work, the Weekly Review features reports by guest independent industry analysts covering everything from emerging mobile consumer devices to enterprise data center technologies. The Weekly Review enjoys a strong following among IT executive leaders marketing and communications professionals and technology journalists.


As a business computing industry generalist, Charles believes firmly in the power of traditional and emerging information channels to deliver key messages and insights. For over two decades, he has focused on business technology evolution and interpreting the effects these changes will have on vendors, their customers and partners, and the greater IT marketplace.
Pund-IT® and Charles King are represented by business agent Fred Abbott at Valley View Ventures – phone: 978-254-1639, email:


Recent Reports

Lenovo Tech World 2022: Viewing the Metaverse Through a Business Lens

By Charles King, Pund-IT® There have always been synergies between business and consumer tech products, including instances where success in one area leads to equal or greater development and success in the other. The thing is that it is... Continue reading

IBM’s Diamondback Tape Library: Secure Archive Storage for Hyperscalers

By Charles King, Pund-IT®  October 26, 2022 Data storage innovation often gets short shrift in technology discussions where it is simpler to focus on the continual advancements of silicon, chipset and system solutions. But the fact is... Continue reading

The Value of Data Center Consistency: Red Hat Transfers Storage Portfolio and Teams to IBM

By Charles King, Pund-IT®  October 9, 2022 Consistency of experience, operations and results is one of the most important factors in technology product success. However, while it is a commonplace issue in consumer tech, the subject is... Continue reading

Kyndryl’s Bridge and Vital: Helping Customers Address Two Forms of Technological Complexity

By Charles King, Pund-IT®  October 5, 2022 When it comes to business computing, “complexity” is often called out as a specific issue. However, it is more accurate to view complexity as a condition which can worsen a variety of... Continue reading